1. 1345-1368 of 1398 « 1 2 ... 54 55 56 57 58 59 »
    1. How One Association Boosted Revenue in Three Easy Steps

      How One Association Boosted Revenue in Three Easy Steps
      When the economy went south starting in 2008, leadership at the Independent Oracle Users Group started looking for ways to generate more revenue. At a time when many associations were struggling to make profits or even stay the course, IOUG charged ahead with three new initiatives designed to boost income: a virtual extension of the annual meeting, live road shows, and a webinar series. The result? A 20 percent boost in annual revenues and year-round content for members beyond the annual meeting
      Read Full Article
      Mentions: Orlando Chicago
    2. Commentary: New Green Standards Help Make Sustainability Sustainable

      Commentary: New Green Standards Help Make Sustainability Sustainable
      The Convention Industry Council didn’t refer to cost savings or economic impact when it recently announced that eight of the nine APEX/ASTM green meetings standards had finally been adopted. But once meeting and event professionals begin implementing the standards, they’ll likely find that the financial returns from their sustainability programs are every bit as important as the environmental gains. Maybe more so, from the point of view of making sustainability itself sustainable at the organiza
      Read Full Article
    3. IAEE Launches Exhibition Industry PR Campaign

      IAEE Launches Exhibition Industry PR Campaign
      The International Association of Exhibitions and Events is launching a public relations campaign to promote the value of exhibitions and has tapped Edelman Public Relations as its public relations agency. The three-year campaign is supported and funded by more than 70 organizations, including destination marketing organizations, associations, and meetings industry companies. It will officially be launched at IAEEs annual meeting, Expo Expo, December 6–8 in Las Vegas. IAEE’s Public Relations Task
      Read Full Article
    1345-1368 of 1398 « 1 2 ... 54 55 56 57 58 59 »
  1. Categories