1. Articles from entrepreneur.com

  2. 1-16 of 16
    1. Your Tech Conference Can't Succeed Unless You Get Production Right - Entrepreneur

      Your Tech Conference Can't Succeed Unless You Get Production Right - Entrepreneur

      Have you been to a conference where the slides are difficult to read? What about an event where there aren’t enough charging stations to resuscitate your iPhone? Production -- the audio/visual, lighting, staging, live streaming, etc. -- is undoubtedly one of the most important elements of planning a tech conference. Production makes the content of your conference come to life, but beyond that, it creates the atmosphere and aesthetic of your event that is rooted in your brand elements.

      Read Full Article
    2. There Are Challenges When Your Tech Conference Gets Popular - Entrepreneur

      There Are Challenges When Your Tech Conference Gets Popular - Entrepreneur

      The startup marketing playbook has been rewritten in recent years to include a new program at the core of the strategy -- industry conferences. Now, user and partner events have been driven by customer marketing or business development for quite some time. But for the first time, companies of all sizes are moving the strategy up-funnel as a means of establishing thought leadership in their respective markets and generating sales pipeline. Want to inject humor into your content marketing?

      Read Full Article
    1-16 of 16
  1. Categories