1. Articles from BizBash Media

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    1. Ice-Watch Lures Media With Drop-In Launch Party [TORONTO]

      Ice-Watch Lures Media With Drop-In Launch Party [TORONTO]
      When CanWest Distributors asked public relations and marketing company the Idea Workshop to create an event introducing the four-year-old Ice-Watch brand to local media and buyers, they knew they needed something that would quickly leave an impact on busy reporters who might have only a few minutes to drop in. "We were looking for a simple, raw space," said Anna Ng, new media and account manager at the Idea Workshop. "The Richmond happened to be in a central area, in the middle of the fashion district, which was perfect."
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    2. At First Fund-raiser, Youth Design Serves Up Teen-Inspired Decor and Menu [BOSTON]

      At First Fund-raiser, Youth Design Serves Up Teen-Inspired Decor and Menu [BOSTON]
      While weekly snowstorms hitting Boston since the end of December have put a damper on the city's social scene, partygoers didn't let the weather stop them from attending the aptly named Winter Warm-Up, the first annual fund-raiser for Youth Design, in the Liberty Hotel ballroom on February 1 (which we first reported on here). The youth mentoring and internship program, which connects city high school students with paid summer internships at design-related businesses, celebrated its official nonprofit status and drew in about 100 guests for a ticketed cocktail party, followed by a free after-party that prominently incorporated the ...
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    3. New Venue Lets Motionball Save on Decor, Add Entertainment [TORONTO]

      New Venue Lets Motionball Save on Decor, Add Entertainment [TORONTO]
      Friday evening's 10th anniversary outing of Motionball, a gala that raises money for the Special Olympics Canada Foundation, took place at the Carlu for the first time. The new setting's elegant lighting and details allowed chairman and co-founder Paul Etherington and operations coordinator Maryn McGill to put on a bigger party than in years past, while still cutting costs on decor. "In the past two years at Capitol Theatre, we spent thousands on decor," said Etherington. "This year, our decor really was the venue. We added a few red accents to match our colors, but really it doesn ...
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      Mentions: CNC
    4. Deadline Extended for Florida\'s First BizBash Event Style Awards  [MIAMI/SOUTH Florida]

      The deadline for Florida’s first BizBash Event Style Awards has been extended to Friday, February 18. The awards honor the best of Florida’s events industry in 16 categories from Best Nonprofit Event Concept to Best Green Initiative. Winners will be announced during the award presentation at the BizBash Expo at the Greater Fort Lauderdale/Broward County Convention Center on Tuesday, April 12, 2011. To read the rules and submit your entry online, click here.
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      Mentions: Miami Florida
    5. Alvin Ailey Gala Surpasses Fund-Raising Goal With Record 830 Attendees [washington]

      Alvin Ailey Gala Surpasses Fund-Raising Goal With Record 830 Attendees [washington]
      The Alvin Ailey American Dance Theater returned to the John F. Kennedy Center for the Performing Arts on February 1 for its 12th annual opening night performance and dinner gala. Celebrating the 50th anniversary of Ailey’s "Revelations" dance piece, the gala attracted a record 830 guests, nearly 130 more than last year. “We had an amazing set of co-chairs and vice chairs, who are extremely supportive the company and really got out there, talked to those they knew, and said it was something they needed to support and witness,” said the company’s director of special events and development ...
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    6. Well-Paced Speeches, Lack of Music Encourage Networking at Bar Association Dinner [los Angeles]

      A U.S. Supreme Court Associate Justice attending a social event in Los Angeles is big news in these parts. And on Wednesday, Justice Anthony Kennedy was in town to fete recently retired California Supreme Court Justice Ronald George, a longtime Beverly Hills local. Hosted by the Beverly Hills Bar Association at the Montage Beverly Hills, the new Beverly Hills Bar Association Litigation Section Dinner, planned as an annual event going forward, carried a sense of heft and importance. Association director of programs and events Pamela Weston produced the event, working closely with executive director Marc Staenberg. At the dinner ...
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    7. Fleur by Hubert Keller: Chef\'s New Small-Plates Restaurant at Mandalay Bay [las Vegas]

      Fleur by Hubert Keller: Chef\'s New Small-Plates Restaurant at Mandalay Bay [las Vegas]
      The redesigned Fleur by Hubert Keller is now open for lunch and dinner at Mandalay Bay, in the former location of Keller’s Fleur de Lys. The restaurant offers small plates inspired by Keller’s travels to Spain, Italy, North Africa, South America, Asia, and his homeland, France. It's the first small-plates concept for Top Chef Masters contestant Keller, and the venue offers a relaxed atmosphere. The 5,500-square-foot space is done in a palette of earth tones, including greens, browns, and rustic reds. Beyond the bar is the main dining room set against a wall of scaling stones ...
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    8. \'Phantom\' Marks Performance Milestone With Mask-Shaped Cake [las Vegas]

      It sounds like an assignment for Cake Boss. But when Phantom: The Las Vegas Spectacular celebrated its 2,000th performance on Tuesday, organizers looked to Las Vegas's Freed's Bakery to create a giant cake in the well-known shape of the phantom's white mask. Following the performance at the Phantom Theatre at the Venetian Resort Hotel Casino, Anthony Crivello (who plays the Phantom) gave a short speech to the audience before the cast and crew celebrated together. Phantom at the Venetian, which takes place in a custom-built theater with only-in-Vegas effects and the Andrew Lloyd Webber music from ...
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      Mentions: Las Vegas
    9. \'Style Boston\' Celebrates New Year, New Station With Burlesque Party [BOSTON]

      \'Style Boston\' Celebrates New Year, New Station With Burlesque Party [BOSTON]
      In the midst of yet another New England snowstorm, 500 guests headed to Taj Boston to celebrate new beginnings: Lifestyle TV program Style Boston kicked off the new year and its move to a new station—WCVB Channel 5—with a burlesque-themed party that ran an hour longer than expected, with guests staying on the dance floor until 11 p.m. Style Boston once again called in Creative Events Inc. to produce the event; the company also produced the TV show's one-year anniversary party last year. The invitations called for a "too damn glam" dress code, which translated into ...
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    10. Treehouse: Wood-Filled Club Channels Childhood Play Space Inside and Out [MIAMI/SOUTH Florida]

      Treehouse: Wood-Filled Club Channels Childhood Play Space Inside and Out [MIAMI/SOUTH Florida]
      Treehouse is an 8,000-square-foot lounge and nightclub available for buyout in South Beach. The venture is the latest project from 26-year old Jeremy Waks, who previously launched Miami Beach-based Heathrow Lounge. Waks envisioned Treehouse as a “sophisticated version of a fantastical getaway.”   In the spot formerly occupied by Provocateur, Rain, and long ago, Groove Jet, Treehouse has three rooms, all on the ground level (no wooden ladders to climb here). The first room evokes the feeling of a cozy ski lodge—thus its name, the Aspen Room. At 2,000 square feet, it has lounge seating accented by raw ...
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      Mentions: Miami
    11. New World Symphony\'s Grand Opening Gala Raises More Than $2 Million With Concert, Dinner, and After-Party [MIAMI/SOUTH Florida]

      New World Symphony\'s Grand Opening Gala Raises More Than $2 Million With Concert, Dinner, and After-Party [MIAMI/SOUTH Florida]
      A week of celebrations for Miami’s New World Center, the Frank Gehry-designed home of the New World Symphony, ended Saturday with a grand opening gala attended by 462 people. The nearly seven-hour party raised $2.17 million for symphony fellowships and community engagement programs.   While most of the evening took place inside the stunning $160 million building, the dinner was served on the adjacent Mary and Howard Frank Plaza, inside a transparent-top tent that gave guests views of the building and the night sky. Karla Conceptual Event Experiences suspended pendant chandeliers from the center of the tent and used ...
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      Mentions: Miami
    12. Marquee Las Vegas: 60,000-Square-Foot Nightclub With Poolside Cabanas [las Vegas]

      With the Cosmopolitan of Las Vegas's big opening came the debut of its centerpiece nightclub, Marquee. The nightclub and "dayclub"—as Marquee bills itself—comes from the Tao Group, with design by the Rockwell Group. The club consists of seven bars set among three luxe rooms, which offer a variety of musical experiences. Design elements range from chandeliers made from bike chains and sprockets in the Boom Box Room to modern Renaissance-style murals on the ceiling of the women’s lounge. The main room has a 40-foot LED video wall and projection stage with custom DJ booth, surrounded by ...
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      Mentions: Las Vegas
    13. Table Centerpieces Evoke Dancers\' Legs at Nevada Ballet Benefit [las Vegas]

      Table Centerpieces Evoke Dancers\' Legs at Nevada Ballet Benefit [las Vegas]
      Amid ballet dancers, Cirque du Soleil performers, and centerpieces evocative of ballet dancers, the Nevada Ballet Theatre honored Priscilla Presley as its 27th Woman of the Year, at the organization's Black & White Ball at Aria Resort & Casino at Las Vegas' CityCenter. Internally, Nancy Houssels, the Nevada Ballet’s co-founder and board co-chair, who has been at the helm of the Black & White Ball since its inception, oversaw the event, with assistance from Jenn Kratochwill, director of public relations for the theater. Presley, who was accompanied to the event by three other generations of her family, including her daughter with ...
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    14. Onyx Pharmaceuticals Transforms Airplane Hangar Into Tropical Forest for Award Banquet [MIAMI/SOUTH Florida]

      Onyx Pharmaceuticals Transforms Airplane Hangar Into Tropical Forest for Award Banquet [MIAMI/SOUTH Florida]
      A crew of more than 80 people spent four days working with turf flooring, waterfalls, and more than 600 plants and trees to transform a stark white airplane hangar into a lush tropical oasis for the Onyx Pharmaceuticals annual award banquet on January 27. The 10,000-square-foot Jetscape Airplane Hangar at Fort Lauderdale-Hollywood International Airport hosted the Garden of Eden-themed event for 120 of the company’s marketing and medical staff, salespeople, and executives.   “These people spend a lot of time on the road in hotel rooms and conference rooms, so the last thing I wanted was another dinner in ...
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      Mentions: CORT
    15. Power Outage Briefly Interrupts (but Doesn\'t Obstruct) Production of LG Texting Competition [new York]

      Power Outage Briefly Interrupts (but Doesn\'t Obstruct) Production of LG Texting Competition [new York]
      On the evening of January 25, the biggest problem for the folks behind LG's second annual World Cup competition wasn't the incoming blizzard, but rather an unexpected power outage. The Korean mobile phone company's international texting contest was slated to begin at 1 p.m. the following day, and the loss of electricity at Gotham Hall occurred just as producer Barkley Kalpak Associates and its crew of vendors were preparing for the event's tech rehearsal at 5:45 p.m. With the need for a substantial amount of uninterrupted electricity to feed moving lights, multiple projections ...
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      Mentions: LG Electronics
    16. Interior Design Show Turns Exhibition Floor Into Party for 5,000 [TORONTO]

      At the January 27 opening night party for last weekend's Interior Design Show, 5,000 architects, designers and other guests got a first look at the show's content. The party took place on the Metro Toronto Convention Centre floor, where the evening's entertainment and culinary offerings were mixed in among the show's exhibitor booths. Guests wandered among the already set-up design exhibitions, which were supplemented for the evening by a range of party stations. Twenty Toronto restaurants—including popular outposts like Magic Oven and Rodney's Oyster House—served food from stations on the floor, while ...
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    17. Café Kristall: Swarovski\'s SoHo Store Adds Restaurant for Entertaining, Events [new York]

      In November, Austrian chef Kurt Gutenbrunner opened his newest restaurant inside Swarovski's 5,000-square-foot concept store, bringing his contemporary central European cuisine to the SoHo space. At the rear of the venue and spread across two floors, Café Kristall is suitable for entertaining clients or small groups and is now available for private events.
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    18. Tabletop Design Trends: Preppy Linens, Woodsy Touches, Mix-and-Match Patterns at the Orchid Dinner [new York]

      The New York Botanical Garden's annual Orchid Dinner benefit returned to the Mandarin Oriental on Tuesday night. After cocktails and a sale of rare orchids, about 250 guests entered the hotel's 36th-floor grand ballroom, which was filled with 24 dinner tables designed by floral, event, architectural, and interior designers. Dan Dahl and Veranda magazine oversaw the event. Nearly all of the the tables dripped with the event's namesake flower, but some dominant elements were spotted on multiple settings, such as napkins in bright, preppy prints, contrasting patterns on linens and other tabletop items, and woodsy touches. Here ...
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    19. Twitter, Mercedes-Benz Team Up for Super Bowl Promotion  [CHICAGO]

      Twitter and Mercedes-Benz have teamed up on a new Super Bowl promotion. Dubbed the "Tweet Race," the activation will pit three two-person teams against each other as they drive to the Dallas game in branded Mercedes-Benz vehicles. After departing from Los Angeles, New York, and Chicago on Tuesday, the teams will head toward Dallas while they compete in a series of challenges and record their progress on dedicated Twitter accounts along the way. The promotion also has its own Facebook page. Judged on their success in the challenges and on the number of Tweets they generate, the winning team will ...
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      Mentions: Chicago
    20. Cystic Fibrosis Foundation Gala Gets New After-Party, Ramps Up Social Media Marketing [CHICAGO]

      Cystic Fibrosis Foundation Gala Gets New After-Party, Ramps Up Social Media Marketing [CHICAGO]
      The Fairmont Hotels and Resorts' Grand Chefs Gala and Jean Banchet Awards for Culinary Excellence took place at the hotel on Friday night. The event benefited the Cystic Fibrosis Foundation. While the black-tie function stuck to some elements from previous years—for example, a cocktail hour offering tasting stations from dozens of local restaurants—"we made many changes for this year's gala," said foundation associate executive director Amy Patterson. Among the shake-ups was a new after-party. After the award presentation and three-course dinner, the party offered a live band, multiple dessert stations, and drinks stirred up by mixologists from ...
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    21. Surf Hut Sets Scene for American Eagle\'s Summer Preview [new York]

      Two weeks ahead of New York Fashion Week's showings, American Eagle Outfitters gathered local fashion editors for a preview of its summer 2011 collection. The breakfast presentation on January 26, which didn't seem to suffer a shortage of guests despite the day's snowstorm, showcased more than 100 items from its American Eagle, Aerie, 77kids, and little77 collections in the showroom space above its 34th Street store. To help style the space, the retailer tapped freelance design consultant Scott de la Cruz of DLC Creative, who used driftwood, blown glass, surfboards, and draped fabric to fashion a suitably ...
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    22. Museum of Science Gala Gets Six Buffets, Lollipop Garden [CHICAGO]

      Museum of Science Gala Gets Six Buffets, Lollipop Garden [CHICAGO]
      Food was in no short supply at the Museum of Science and Industry's Black Creativity gala on Saturday night. Celebrating the 40-year anniversary of the Black Creativity program, which honors African American culture, heritage, and scientific achievements, the 700-guest affair offered a strolling buffet with six stations. Mary Krinock, the museum's director of strategic initiatives, oversaw the planning process with Octavia Hooks, manager of community affairs. After replacing the gala's traditional sit-down dinner with a strolling buffet last year, planners decided to stick with the new format. "It just worked, and we got a lot of positive ...
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      Mentions: Chicago Museum
    23. Partnerships Cut Costs, Raise Excitement at AdBall [TORONTO]

      Stacey Farber, event manager at the Institute  of Communications Agencies, faced a challenge in planning Thursday night's AdBall, the culminating event of the third annual Toronto Advertising Week. The night needed to be a suitably sophisticated, 620-person party to close out the weeklong series of ad industry events. But it also had to be within the budget of the nonprofit institute, which runs Ad Week. To do so, Farber leveraged some creative and financial help from industry participants and sponsors, including local restaurants and beverage suppliers like Steam Whistle Brewery. The second annual event, held at Maison Mercer, featured ...
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    24. Art Los Angeles Contemporary Brings First Pop-Up Cafe for Showgoers [los Angeles]

      Art Los Angeles Contemporary, which began Thursday night and ran through the weekend at Barker Hangar, opened its first-ever pop-up café on site. The eatery, known as Forage (after the restaurant in Silver Lake's Sunset Junction), operated in tandem with the fair to serve collectors, exhibitors, and visitors from around the world. The restaurant's seasonal menu pays homage to the local climate, and sources locally grown foods from both farmers and backyard gardeners. At the fair, Forage chef and owner Jason Kim offered exclusive selections commissioned specifically for the café, available only at the event. An on-site kitchen ...
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      Mentions: Century City
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