1. Articles from BizBash Media

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    1. A Producer of Events for Presidents and Pop Stars Shares His Favorite Places

      A Producer of Events for Presidents and Pop Stars Shares His Favorite Places

      Scott Mirkin is co-founder, president, and executive producer of Philadelphia-based ESM Productions, an event production company that specializes in the creative design, planning, and execution of high-profile events and broadcast productions. The company, a Roc Nation partner, has produced events for former Presidents Barack Obama and Bill Clinton, as well as Pope Francis, the Dalai Lama, Jay Z, Beyoncé, and Nicki Minaj.

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    2. Take a Journey to Celebrate Pure Imagination

      Take a Journey to Celebrate Pure Imagination

      More than 350 members of the Bay Area’s event industry elite attended an evening of wonder, inspiration, and creativity for Blueprint Studios' “Just Imagine Open House Showcase” at the company's headquarters in South San Francisco. An array of design vignettes, including wedding, corporate, and innovative 2017 style trends, offered an arena for guests to imagine the possibilities for their future events.

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    3. Using FOMO to Boost Your Event on Social Media

      Using FOMO to Boost Your Event on Social Media

      For event planners, FOMO, or the fear of missing out, is a powerful tool. Planners can use social media to stoke that feeling before, during, and after an event and in the process build engagement, attendance, and brand loyalty. Candace Montgomery, senior director of event marketing at Essence Communications, discussed how the company plans its social media strategy for some of its biggest events, from the V.I.P.

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    4. How to Create Brand Loyalty Through the "Un-Event"

      How to Create Brand Loyalty Through the "Un-Event"

      Consumers know when they are being marketed to, so the challenge for event professionals is to create experiences that are authentic, personal, and sharable on social media. At Samsung, the mindset is to challenge convention when creating events by reimagining what a traditional event looks like. The result is the “un-event,” which the brand has applied to fashion shows, concerts, cooking demonstrations, yoga events, and more.

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    5. Does Your Event Need a Field Hospital?

      Does Your Event Need a Field Hospital?

      The South by Southwest Music Festival kicks off March 13, while Miami Music Week gets underway March 21. Both mark the unofficial start to “festival season,” when cities around the country host huge multiday gatherings of fans spanning a variety of music genres, from electronic dance music to country and rock. These events, which often involve the dicey combination of high heat and controlled substances such as alcohol and drugs, require special attention to issues of health and safety.

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    6. How to 'Shrink' a Room When Your Guest Count Is Too Small for the Space

      How to 'Shrink' a Room When Your Guest Count Is Too Small for the Space

      Perception is everything in these situations. If you had that same 150 people in a venue that maxed out at 150, it would have the buzz of a sold-out event. Attendees make judgments like that based not on your actual number, but how that actual number feels in relation to the physical space they're in. Regardless of the solution you choose (see below), you'll want to configure the room in a way that feels intentional and makes people think you were planning on this guest count all along. 1.

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    7. Podcast: Planning Events for Powerful People

      Podcast: Planning Events for Powerful People

      Hosts: David Adler, Beth Kormanik Guest: Philip Dufour In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Philip Dufour, the owner of Dufour & Co. and a longtime Washington event planner. Formerly the social secretary to Al Gore—the first social secretary for any Vice President—Dufour reveals how he transitioned to corporate and nonprofit planning after the 2000 presidential election.

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      Mentions: David Adler
    8. Steal These Ideas to Create Inviting Trade Show Booths

      Steal These Ideas to Create Inviting Trade Show Booths

      The Healthcare Information and Management Systems Society’s annual conference wraps up today at the Orange County Convention Center. Nearly 43,000 health information technology professionals, clinicians, executives, and vendors from around the world are at the event for education, networking, and a look at the latest products from more than 1,200 exhibitors. It’s a bustling show floor, and brands work hard to attract attention from attendees as they peruse the aisles.

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    9. Don't Risk Disappointing Your Clients

      Don't Risk Disappointing Your Clients

      By now, most event planners have heard the buzz surrounding event insurance. Sure, you know it exists, but do you really know what event insurance can do for your clients (and ultimately for you)? Markel Event Insurance has been the leader in one-day event and wedding insurance for more than 10 years, and can help clear up some of the confusion for you. There are typically two types of event insurance coverage—event liability and event cancellation.

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    10. New York's Top 100 Events 2017

      New York's Top 100 Events 2017

      The biggest events in New York often reach past the city’s borders. From public celebrations such as New Year’s Eve in Times Square and the Macy’s Thanksgiving Day Parade to the fashion spectacle that is the Metropolitan Museum of Art’s Costume Institute Ball and New York Fashion Week itself, many of New York’s events are the world’s events. Guests come to New York’s top events throughout the year to raise money, network, and come together as a community.

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    11. Put Down That Hashtag! Your Experiential Marketing Depends on It.

      Put Down That Hashtag! Your Experiential Marketing Depends on It.

      Before it was immortalized on T-shirts and tattoos, “Put a bird on it” was just a sketch on Portlandia. Fans may remember Fred and Carrie flitting gleefully about a Portland boutique, affixing bird silhouettes to merchandise for reasons unknown and coining the meme-worthy refrain: “Put a bird on it!” A similar trend is sweeping through event marketing.

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      Mentions: Las Vegas
    12. From the Editors: Presenting a New BizBash.com

      From the Editors: Presenting a New BizBash.com

      Welcome to the new BizBash.com. As you can see, we’ve had some work done. A lot of work done, actually. Last week we debuted a new design for our BizBash Daily newsletter, and we are following that up with a fresh look for BizBash.com. Our new site features a clean design that organizes our content in logical ways. While we are proud of the way the site looks, the improvements are more than cosmetic.

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      Mentions: BizBash
    13. 10 New Venues in Orlando/Central Florida for Spring Meetings and Events

      10 New Venues in Orlando/Central Florida for Spring Meetings and Events

      Here's a look at new Orlando/Central Florida eateries, drinking spots, hotels, conference areas, private rooms, and other spaces to open for events this spring. The new and renovated Orlando/Central Florida venues are available for corporate parties, weddings, fund-raisers, outdoor functions, business dinners, teambuilding activities, conferences, meetings, and more.

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      Mentions: Florida
    14. What Advice Would You Give to Someone Planning Their First Major Event?

      What Advice Would You Give to Someone Planning Their First Major Event?

      “Work with qualified professionals on your event team. They have years of experience to contribute to you on your first event. Acknowledge yourself for the client relationship you created. Celebrate your successes while planning and once you complete your event. We’ve all been there with you on a first-time experience.” Carol Moxam, author and lifestyle leadership coach, Life Is a Special Event, Oakville, Canada “Build a strong team of vendors that you trust and who like each other.

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    73-96 of 2213 « 1 2 3 4 5 6 7 ... 91 92 93 »
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