1. Articles from D. Channing Muller

    1-15 of 15
    1. How to Use Influencer Marketing to Increase Event Attendance

      How to Use Influencer Marketing to Increase Event Attendance

      The official kickoff to the National Cherry Blossom Festival, Washington’s annual celebration of Japan’s gift of the cherry trees to the U.S. in March 1912, begins each year with the Pink Tie Party. The 11th annual gathering at the Ronald Reagan Building and International Trade Center on March 16 saw a 25-percent increase in attendance, to more than 750 people, after organizers rebuilt the host committee and turned to local influencers to promote the party.

      Read Full Article
    2. A Reason to Rethink Your Event Partnerships and Sponsorship Targets

      A Reason to Rethink Your Event Partnerships and Sponsorship Targets

      Every nonprofit hopes to set fund-raising records at their annual galas. On Friday evening the Prevent Cancer Foundation did just that with its 23rd annual Spring Gala at the National Building Museum, raising more than $1.58 million and hosting more than 1,000 guests. The organization's keys to success: leveraging its partnerships, targeting new industries for sponsorships, and tweaking its silent auction.

      Read Full Article
      Mentions: David Tutera
    3. Could Your Event Expand to a New City?

      Could Your Event Expand to a New City?

      Like most nonprofits, the Chesapeake Bay Foundation plans events near its home in Annapolis, Maryland. But in an effort to tap a new donor base, it expanded its footprint with a new event in Washington. Now in its second year, the DC on the Half Shell cocktail party expanded the foundation’s network of donors to the nearby Washington area, about an hour’s drive away.

      Read Full Article
    4. How a Shake-Up Helped Boost This Gala’s Fund-Raising and Attendance

      How a Shake-Up Helped Boost This Gala’s Fund-Raising and Attendance

      The Alvin Ailey American Dance Theater kicked off its 2017 season at the John F. Kennedy Center for the Performing Arts on February 7 with its opening-night gala. The 18th annual fund-raiser, which consists of a dance performance followed by dinner and dancing, set a new records with $1 million raised—the first time the gala has crossed that threshold—as well as 900 attendees, which is 150 more than in 2016.

      Read Full Article
      Mentions: Gillette
    5. Why This Food Event Needed a 2,400-Square-Foot Dance Floor

      Why This Food Event Needed a 2,400-Square-Foot Dance Floor

      The Restaurant Association of Metropolitan Washington’s annual Rammy awards are composed of two parts: an award ceremony recognizing talent in the food and cocktail industries and a blow-out dinner and dance party. The latter has become such a widely talked-about and anticipated affair that event producer Roger Whyte had unique set of challenges—and expectations—to address for the 33rd annual event on June 7. Attendance grew to 2,000 people with the event selling 100 more tickets this year.

      Read Full Article
    1-15 of 15
  1. Categories

  2. Topics in the News

    1. (2 articles) International Trade Center
    2. (2 articles) Walter E. Washington Convention Center
    3. (1 articles) David Tutera
    4. (1 articles) Gillette
    5. (1 articles) American City Business Journals
    6. (1 articles) Boston
    7. (1 articles) Atlanta
  3. Popular Articles

  4. Picture Gallery

    Think Pink With Spring Decor and Catering Ideas From the Pink Tie Party 9 Refreshing Cocktail Ideas for Spring Events See What Guests Ate From Around the World at This Restaurant Award Gala How Brands Are Trading Swag for Social Media Posts Why More than 300 Events Chose the Same Theme This Year How to Overcome a Major Venue Obstacle How to Put a Local Spin on a National Event 5 Tips for Revamping an Annual Event Why Listening to Your Sponsors Matters Why This Food Event Needed a 2,400-Square-Foot Dance Floor Confessions From a Venue Event Manager Meetings and Events Are Our Prism Into Society — Meetings Innovation Report