1. Industry leaders join together to predict the future of tradeshows

    Industry leaders join together to predict the future of tradeshows

    Several exhibit industry powerhouses spent a year examining the future of what tradeshows and conventions may look like in the year 2016. This elite industry group believed there would be negative consequences for the future of tradeshows if significant changes are not made in the way the industry currently functions.

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    1. We are firmly committed to discovering the trends, ideas and solutions that will impact tradeshows in the future.
    2. This study clearly demonstrates that the future will not resemble the past.
    3. The convention exhibits and tradeshows professional needs new options versus the current model.
    4. As communications channels and society continue to evolve, it becomes more essential than ever that IAEE and its members fully understand how change may usher in new opportunities as well as new realities.
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