1. Taste of South End Harnesses Social Media, Exceeds Fund-Raising Goal [BOSTON]

    The 15th annual Taste of the South End took over the Boston Center for the Arts on Tuesday night, drawing 650 guests to sample food from 45 South End restaurants. The event exceeded the AIDS Action Committee's fund-raising goal of $91,000, raking in $105,000 for the committee's programs. South End restaurants including Tremont 647, Hamersley's Bistro, the Gallows, and the Beehive served food at tables lining the round main space. This year's silent auction differed from years past, with items interspersed throughout the space, rather than placed in the center. Aside from ticket sales ...
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    1. We have been at the forefront of using social media [for outreach].
    2. We try to use social media year-round.
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