1. Target\'s Album Launch for Ricky Martin Gets Latin Look [new York]

    It's been more than six years since Ricky Martin released a studio album, and for his latest, the Puerto Rican pop singer partnered with Target, a brand with a well-documented affinity for experiential marketing. So it only seems natural that to mark the February 1 launch of the deluxe version of Musica + Alma + Sexo, the retailer hosted a 300-person concert and reception filled with decor that highlighted Martin's Latin roots. Held at the HighLine Ballroom on February 2, the event was produced by Obo.
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