1. See How YouTube Created Five Distinct Events at One Convention

    See How YouTube Created Five Distinct Events at One Convention

    The eighth annual VidCon—a online-video convention held annually at the Anaheim Convention Center—ran from June 22 to 24, drawing roughly...

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    1. We've got a strong divide-and-conquer model that we've perfected over the years.
    2. These teams generally offer rather strong feedback and direction—which we love—but they also give us a lot of room to come up with creative entirely on our end and present ideas for their input.
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