1. If You Plan It, Will They Come?

    Meetings Net (Mar 8 2017)

    1. If You Plan It, Will They Come?

      The CEO of Estée Lauder once suggested using a “lipstick index” as an economic indicator, in the belief that sales of lipstick go up in hard times because women can’t afford higher priced items like clothes or shoes. These days a better symbol may be a name tag, because there is no better metric of the health of the global economy than meetings.

      (Read Full Article)

      Bookmark or Share this article