1. 2017 Preview: Agencies and Corporates predict event trends - Cit Magazine

    2017 Preview: Agencies and Corporates predict event trends - Cit Magazine

    Various technological trends will continue to evolve in 2017, while data will rise to the top of the agenda for event planners everywhere. Morrison explained: "Data will be crucial for us in 2017 in understanding how people interact with social sharing ...

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    1. There will also be continued growth in virtual and hybrid tech and also the sensible use of tech – we will move away from using technology for technology's sake and use it to support ROI.
    2. Identifying and elevating technology will be critical in 2017.