1. Hybrid Special Events--So 'Now' or Not Yet?

    Hybrid Special Events--So 'Now' or Not Yet?
    Hybrid Special Events--So 'Now' or Not Yet?
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    1. The future belongs to hybrid events, which pair live with MoSoLo—the use of mobile/social/location-based technologies.
    2. Experienced digital strategists and producers who can envision the event and recommend the technology to make it happen are more important than the technology itself.
    3. I think that you need to do what you are an expert in; we are experts in the production of live events.
    4. Social media is a brand asset that needs to have a 365-day-a-year presence controlled by the client/brand.
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