1. Why You Should Sync Meetings and Marketing Strategies - Associations Now

    Why You Should Sync Meetings and Marketing Strategies - Associations Now

    A new report from the Global Business Travel Association Foundation and the tech firm Cvent makes the case that event planning is more successful when the marketing department is involved—even if syncing those departments can be a challenge.

    Read Full Article
  1. Categories

  2. Quotes

    1. Like any cross-company collaboration, getting to a good working relationship often comes with challenges along the way including lack of communication, control issues, budget constraints and delays.
  3. Topics Mentioned

  4. Authors