1. What's Next for Cvent and Meetings Following Its $1.65 Billion Acquisition? - Skift

    What's Next for Cvent and Meetings Following Its $1.65 Billion Acquisition? - Skift

    Cvent, the world's largest meetings and event management technology platform, announced last week an agreement to get acquired in a landmark deal by Vista Equity Partners for $1.65 billion. Upon completion of the buyout, expected in the third quarter, ...

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    1. Being a public company keeps you very structured so you don't take those long-term risks sometimes, because it might come at the cost of hitting a quarterly number.
    2. It's already local from an attendee perspective, but it wasn't local from the administrative side.
    3. So I give these 17 abstracts to that group over there, and I give these 20 to this group, and then they score it manually, give it back to me so I can read all the data, and I decide what I'm going to do, and I go.
    4. Seventeen years later, Cvent has close to 16,000 customers and 2,000 employees around the globe.
    5. What you find as you walk around is all these guys have little distinct parts of it.
    6. Events always sat over here, and then sales and CRM (customer relationship management) systems sat over there, but our theory is those two need to be much more connected.
    7. What's really resonated for us is: Let's get a digital footprint of what someone is doing with their event, who are they interacting with, what do they care about?
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