1. 2016 event trends: Gamification - Cit Magazine

    2016 event trends: Gamification - Cit Magazine

    According to a C&IT survey of 30 event agencies, 63% of event planners used the technique at events in 2015, with many citing it as a useful tool for engagement. Last year, drp used gamification at an event for home improvement company, Wickes. "It was ...

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